TechNextMarketing Hub
Brand guide · checked against technext.asia, 2 Oct 2026

The brand, on one page.

Logo files, the one blue, two typefaces, the words we use and the numbers we are allowed to quote. Everything here matches the live website. If this page and an older file disagree, this page wins.

#3167CAOne brand blue. Type it, never sample it.
2 fontsPlus Jakarta Sans for headings, Inter for body.
12 logo filesSix transparent PNGs, two wide, three vector SVGs, one Odoo badge.
10+ / 11+ / 4Countries, enterprise clients, AI disciplines. The only approved figures.
2

Colour

One blue, its tints from the website, and the ink. Click a swatch to copy the hex.

Three wrong blues are circulating. #2563EB from the April 2026 brand sheet, #0043BD from an old logo export and #0062CC from the first email signature. None is the brand. The plane’s gradient (#3871D2 to #64ADFF) lives inside the logo artwork only; never rebuild it.
3

Typography

What technext.asia uses today. Both free on Google Fonts.

Run your accounts on one system.
Plus Jakarta Sans · 700 / 800Headings and display. Letter-spacing -0.015em, h1 at -0.025em.
Clients in 10+ countries, served from Singapore, Manila and Ho Chi Minh City.
Inter · 400 / 500 / 600Body, UI, tables. 16px, line-height 1.65. Arial or Helvetica in email, where web fonts do not load.
one small accent
Caveat · 700Hand-written accent for kickers and one highlighted word. Sparingly, never for body copy.
Google Fonts link<link href="https://fonts.googleapis.com/css2?family=Plus+Jakarta+Sans:wght@700;800&family=Inter:wght@400;500;600&display=swap" rel="stylesheet">
CSS stacks--font-display: "Plus Jakarta Sans", Inter, system-ui, sans-serif;
--font-body: Inter, system-ui, -apple-system, "Segoe UI", sans-serif;

The logo wordmark is artwork, not a typeface. Never retype “TechNext” to imitate it; always place a logo file. In Word and email use Arial, since Inter is not installed on most machines.

4

Words & claims

Copy from here rather than rewriting. The risk is a credential we do not hold, not clumsy prose.

Tagline (website)Stop Losing Revenue to Manual Work. We automate it with Enterprise AI & Odoo ERP.
Short · directory listing or footerTechNext is a Singapore-based technology consultancy that automates manual business processes with enterprise AI and Odoo ERP. We serve clients in 10+ countries from Singapore, Metro Manila and Ho Chi Minh City.
Medium · proposal intro or partner pageTechNext is a Singapore-based technology consultancy that helps companies stop losing revenue to manual work. We implement Odoo ERP end to end and build AI agents and automation, knowledge and RAG systems, and AI chatbots and assistants. An Odoo Ready Partner with teams in Singapore, the Philippines and Vietnam, we have transformed 11+ enterprise clients across 10+ countries.
Services, in the website’s order1. Odoo ERP Implementation (Odoo 20) · 2. AI Agents & Automation · 3. Knowledge & RAG Systems · 4. AI Chatbots & Assistants. Plus websites, brand and marketing for growing companies.

Approved claims

ClaimStatusSay it like this
Odoo partnershipapproved“Odoo Ready Partner” or “Odoo Partner”. Never “Certified”; that is a different tier.
Odoo versionapproved“We implement Odoo 20.” Facts about Odoo 20 only from the official release notes.
Countries servedapproved“10+ countries”. Do not inflate to a specific higher number.
Enterprise clientsapproved“11+ enterprise clients transformed”.
AI disciplinesapproved“4 core AI disciplines”, the four listed above.
OfficesapprovedHeadquarters Singapore; development and consulting hub Taguig City, Metro Manila; AI engineering hub Ho Chi Minh City. “3 offices”.
Claude / Anthropicapproved“Claude Partner”, as worded on the website.
Named clientscareQualcomm, TSMC and Singapore Government appear on the public site, so naming them is fine. Scope, results and figures are NDA-covered; check first. Prospects (Convotherm, Tri-Comp, Blue Moon and similar) are not clients yet.
PricingcareTier prices are TechNext service fees “on quotation”, never an Odoo licence price. Never quote a number in public material.
ISO 27001not certified“ISO 27001 (in progress)” if mentioned at all. Never “certified” or “compliant”.
Founding year, project count, revenueunverifiedLeave out. No agreed figure exists; do not infer a year from the UEN.

If a number or credential is not in this table, it does not go in client-facing writing until someone confirms it. Sample data in demos is labelled as sample (“Sample Trading Pte Ltd”, “Demo data”).

5

Company facts

Legal entity for contracts and invoices, public contact details for everything else.

Registered nameTechNext Pte. Ltd. · the ACRA name. “TechNext” and “TechNext Asia” are brand names, fine in marketing, never on a contract.
UEN202699888G
Registered address261 Waterloo Street #03-36, Singapore 180261
Websitetechnext.asia · paid ads land on the solution pages, with tracking links from the Paid Ads Studio (the old /lp/ page redirects home)
Emailhello@technext.asia (the sending domain; technextasia.com is retired)
WhatsApp+65 8839 6998
LinkedInlinkedin.com/company/technextasia
Signature tagline“Odoo ERP Solution and AI Automation” (email signature, business and ID card backs, video-call backgrounds)
Services line“IoT · Apps · Networks”, set under the tagline wherever it appears
Legal footerTechNext Pte. Ltd. (UEN 202699888G) · 261 Waterloo Street #03-36, Singapore 180261 · hello@technext.asia · technext.asia
6

Rules

Ten lines that catch nearly every brand mistake we have actually made.

✓
Clear space of 25% of the logo height on every side. If a capital T from the wordmark fits in the gap, you have enough.
✓
Minimum sizes: horizontal 160 px / 30 mm, vertical 90 px / 20 mm, brandmark 24 px / 6 mm. Below that, use the brandmark.
✓
Blue logo on light, white logo on dark. There is no third option.
✓
Co-branding: match visual weight not pixel size, keep each logo’s own colours, separate with clear space or a thin rule. The client leads in their proposal.
✓
Background decoration stays subtle. Fine grids and faint graphs are fine; nothing that competes with the mark.
×
Never stretch, rotate, recolour or add effects. No shadows, outlines, glows or extra gradients. Hold Shift when scaling.
×
Never retype the wordmark. The typeface is not documented; anything retyped is a near miss.
×
No low-opacity logo watermarks. Not on cards, slides or drips. Place the logo once, at full strength.
×
Never use the old all-caps TECHNEXT mark with the navy plane. Replace it wherever it turns up in an old template.
×
Never recolour the Odoo badge and never put it on website or marketing-service posts; it belongs to Odoo work only.
7

Templates & generators

Blank branded formats, plus the self-serve tools that apply the brand for you.

DocumentWordMarkdown (AI input)
Letterhead.docx.md
Formal letter.docx.md
Quotation.docx.md
Invoice.docx.md
Statement of work.docx.md
Service agreement.docx.md
Mutual NDA.docx.md
Memorandum of understanding.docx.md

The templates carry headings and the brand only. Clause text is marked “to be completed” on purpose; a lawyer reviews anything that gets signed. Invoice bank details are placeholders.